Before 1920: Empirical Knowledge Base for Education

John Broadus Watson (1878-1958)

Psychologist, born in Greenville, SC. He studied at Chicago, and became professor of psychology at Johns Hopkins University (1908-20), where he established an animal research laboratory. He became known for his behaviorist approach, which he later applied to human behavior. In 1921 he entered advertising, and wrote several general books on psychology.